I pay attention to that stuff. Would it be better if more people shopped thoughtfully? Sure. But it’s not “nobody” and if manufacturers know that such and such a metric impacts sales by even 5% then they’ll probably try to improve it. Even if they don’t try to improve it, it means I personally can buy in a more informed way.
It’s about giving the engineering people and the marketers ammunition for the management. Hey, you know that if we don’t improve on efficiency and the materials we use we will have to get a rating of x while our main rivals are a y. Euro NCAP has the same effect.
If competition drives innovation and customer savings, then having an easy metric to compare devices is fantastic for consumers.
Cars have 0-60, mpg or range, engine size etc, why not the same for a phone.
You clearly have no clue how little the average car buyer researches before going to a dealership.
It’s not that the information can’t be useful, it’s that Monday cares and it won’t make any meaningful effect.
It won’t shake up anything. It’ll barely make a dent in buying habits.
I pay attention to that stuff. Would it be better if more people shopped thoughtfully? Sure. But it’s not “nobody” and if manufacturers know that such and such a metric impacts sales by even 5% then they’ll probably try to improve it. Even if they don’t try to improve it, it means I personally can buy in a more informed way.
It’s about giving the engineering people and the marketers ammunition for the management. Hey, you know that if we don’t improve on efficiency and the materials we use we will have to get a rating of x while our main rivals are a y. Euro NCAP has the same effect.